Transparent Packaging Achieves First 100% rPET Carton

Website Link (Article by Rick Lingle)

The 100% barrier for post-consumer recycle (PCR) content for transparent recycled PET (rPET) plastic folding cartons has been attained. The new sustainably-enhanced product was introduced by custom plastic box manufacturer Printex Transparent Packaging (PTP), which is the largest such company in North America. The Eco-PET 100 folding carton is made from 100% US- or Canada-sourced recycled PET that’s virtually identical to virgin PET.  

Until now, North American PET sheet and film producers offered up to 50% PCR box-grade packaging due to the challenge to produce a clear untinted 100% rPET carton.

Sourced from

These cartons can help brands to meet their sustainable packaging goals,” PTP Marketing Manager Jane White says. “The new carton is itself recyclable, creating a circular economy in the plastic carton market. They can be added to your blue-bin recycling stream [in Canada].”

Technically, the cartons could be recycled in the same stream as PET bottles.

Product markets include cosmetics, pharmaceuticals, health and beauty, wine, spirits, and other beverages as well as club store and promotional packs. White believes the first Eco-PET 100 carton application will be for a cosmetics brand.

I expect quite a bit of interest in this new carton,” says White. “Every company is looking to be more sustainable, and brands are pleased they have this new choice.”

According to White, PTP offers printing and decorating options for the “entire carton surface” such as full-color CMYK, silk screen, embossing, cold foil, textures, and other techniques. Customers should confirm the techniques used do not affect recyclability.

Technical and cost hurdles.

Eco-PET 100 represents PTP’s 12-year progression through increased percentages of PCR.

Our Eco-PET 25 carton was introduced about 12 years ago followed by Eco-PET 50 about 5 years ago,” White explains.

Previously, the clarity and quality required for plastic box-grade material was not commercially available in 100% PCR and to achieve that was very expensive. The deterrents to its viability were both price and aesthetics. After significant product development and testing, the quality difference to virgin material is essentially indiscernible visually.

As well, the economics of producing this material and bringing it to market at a price point that is more in line with many companies packaging budgets compelled PTP to purchase the 100% rPET sheet in substantial volume. PTP leveraged the buying power of its two manufacturing plants dedicated to clear PET packaging to justify high-volume runs to keep costs competitive.

It’s more expensive for our sheet supplier to extrude the 100% PCR material than virgin PET,” White points out, “but as more companies like Coca-Cola use PCR content that will drive the price down.”

Published by RenSun Lee

Kia ora! Sustainability is at the core of my soul ever since I was a kid. I always strive to finish the food on my plate and live as a minimalist. I love to cut down on waste in order to live sustainably and harmoniously with our planet. This brings me to my passion as a Food Scientist to integrate new technologies into innovative and creative solutions to meet customer demands and market trends and to optimize products and processes for quality, savings and sustainability. To these goals, I have published a Journal on my work on sustainable packaging and patented a new Antimicrobial wash. Nothing is more satisfying than working hard and smart at the workplace and playing hard outside of working hours. I enjoy rejuvenating myself through spending quality time with my two adorable kids and my awesome soul mate and getting close to nature when possible, be it gardening, tramping or going to the beach. I also love to learn about our magnificent universe and how sustainability is working in the grand scheme of things. I strongly believe that Work, Life & Balance is the key to a healthy state of mind, both physically and mentally. I look forward to making a positive difference wherever and whenever I can. Through this Blog, I hope to catalog recent Food Trends and Food Technologies that I come across so that anyone who is interested can have access to it (articles and resources). Please use these resources at your discretion. On top of that, I would also like to share related news and technologies of the future that would help mankind advance towards a Type 1 Civilization. Please feel free to contact me if you would like to share and contribute to the “Resources“. I would like to thank you in advance for dropping by. I sincerely hope that you can benefit from the recent Food Trends and Food Technologies I catalogued. Kind regards | Ngā mihi RenSun Lee

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